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Press Release

Media contact:
Kristin Foley
kfoley@451marketing.com
508-269-3714

The Greater Boston Food Bank launches new online resource for healthy, affordable meals
New England’s largest hunger-relief organization celebrates National Nutrition Month with debut of ClickNCook.org in conjunction with its largest-ever spring fundraising campaign

BOSTON – February 23, 2017 – The Greater Boston Food Bank (GBFB), the largest hunger-relief organization in New England, announced today the launch of ClickNCook.org, its online recipe resource for healthy, affordable meals using everyday ingredients, in conjunction with its most ambitious spring fundraising campaign ever, with a goal of $2 million. Timed to celebrate National Nutrition Month® in March, the website’s debut and its “Give Meals. Give Hope.” campaign advances GBFB’s mission to end hunger across Eastern Massachusetts.

Click ‘N Cook makes healthy eating tasty and affordable by offering more than 500 recipes that both novice and practiced cooks will appreciate. Every easy-to-follow recipe has been evaluated by GBFB’s registered dietitians, and nutrition values appear in a recipe facts box accompanying each meal. The site also includes a “Healthy Tips” blog offering nutrition guidance, preparation suggestions, ingredient substitutions and more.

To find recipes quickly and easily, visitors can enter up to three primary ingredients in the site’s search bar; filter by category such as high fiber, low cholesterol, or vegetarian and select cooking method such as oven, microwave, or slow cooker.

“Click ‘N Cook was originally created to help provide economical recipes and practical cooking tips to the more than 140,000 people in need we serve every month,” said Catherine D’Amato, president and CEO of The Greater Boston Food Bank. “As the site has grown to hundreds of recipes, it has become a valuable resource for anyone looking for ideas for healthy, affordable and delicious meals.”

In addition to launching ClickNCook.org, GBFB today kicked off a $2 million spring fundraising campaign, “Give Meals. Give Hope.” to provide six million healthy meals to Eastern Massachusetts families in need.  Sponsored by lead partners, Stop & Shop, a GBFB Cornerstone Circle member and partner for over 30 years, and Citizens Bank, a GBFB President’s Circle and partner for nearly 20 years, the six-week campaign ending April 15 encourages coworkers, friends and families to form teams as a fun way to challenge one another to achieve a fundraising goal. A $50 donation provides 150 nutritious healthy meals for those in need. To donate as a fundraising team or as an individual, please visit https://www.gbfb.org/give-meals-give-hope.

One in ten people in Eastern Massachusetts is at risk of hunger every day. People who struggle with food insecurity are more likely to report poor health and have higher risk for chronic diseases like diabetes, hypertension and obesity. Both new initiatives align with GBFB’s commitment to providing nutritious foods to those it serves. Nearly 30 percent of the food GBFB distributes is fresh fruits and vegetables, and 50 percent is perishable, such as dairy, meats, fish and eggs.

About The Greater Boston Food Bank

The Greater Boston Food Bank (GBFB) is the largest hunger-relief organization in New England and among the largest food banks in the country. GBFB provides the equivalent of nearly 48 million healthy meals annually, distributed through its network of 530 member agencies across Eastern Massachusetts. GBFB operates four direct service programs at nearly 70 sites throughout the area. A member of Feeding America, the nation’s food bank network, GBFB serves more than 140,000 people every month in its goal to create a hunger-free Eastern Massachusetts. For more information, visit us at GBFB.org, become a fan on Facebook, follow us on Twitter (@gr8bosfoodbank), or call us at 617.427.5200.

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